This got me thinking about books and you. Sales people are diverse. What are you reading professionally or personally? Let us know.
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4 comments:
I've been with the same company for twenty years on the installation side of the business. I started selling for us about 1-1/2 years ago. My first three books were Og Mandino's The Greatest Salesman in the World...Duane Sparks' Action Selling...Dale Carnegie's How to Win Friends and Influence People.
I've been in sales for 30 years and I can't count the number of sales books I have read. There are two that stick out in my mind and I have read them over and over again: Dale Carnegie's How to Win Friends and Influence People and Selling to Seniors. They not only have helped my career, but my personal life.
Allan Johnsons "Inspirational Quotations"
I received the Richardson book, "Stop Telling, Start Selling" when I was at one of the company's seminars back in the '90s. It was the best I've come across, really hit the nail on the head that too many salespeople just talk and talk -- but never get anywhere in the sale! They never connect with the client. I think it would be hard for me to find another book that nailed it for me as much as this one did.
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